TCI Entertainment is a technology company developing the commerce infrastructure that connects brands and their real-world products with games and virtual environments. Through TCI’s platform, brands gain a new channel to reach highly engaged audiences and drive real-world product sales from within virtual experiences, while game developers and publishers gain a new way to monetize their audiences by participating in the commerce generated through their games. TCI sits at the center of this ecosystem, providing the technology that connects brands, products, games and players while enabling attribution, commerce and revenue sharing across the experience. TCI’s patented technology unites the $150 billion gaming industry with the $10.3 trillion eCommerce industry, a market that is projected to be worth a combined $30 trillion by 2030. TCI’s patented technology provides a bridge between real-world commerce and games and virtual environments. The TCI platform is being designed to enable brands and their products to become discoverable, interactive and commercially accessible within virtual experiences—while allowing players to engage with and purchase real-world products without disrupting gameplay. For brands, TCI creates a new distribution and conversion channel capable of reaching highly engaged audiences inside virtual worlds. For game developers and publishers, the platform creates an additional monetization opportunity by allowing them to participate in the commerce generated through their games.
Strategic Thesis
We believe the next evolution of digital commerce will take place inside the environments where consumers increasingly spend their time. Games and virtual worlds have become massive digital ecosystems, yet real-world commerce remains largely disconnected from these experiences. TCI believes that gap represents a significant opportunity.
As the physical and virtual worlds continue to converge, brands will need new ways to make their products accessible within digital environments, while game developers and publishers will seek new ways to monetize their audiences beyond traditional advertising and in-game purchases. TCI is building the commerce infrastructure designed to connect these two worlds.
Changing the Game
TCI is creating a new commerce channel connecting brands, game developers and consumers through a common technology platform.
For brands, TCI provides a pathway to introduce real-world products into games and virtual environments and convert player engagement into real-world commerce. For game developers and publishers, TCI creates an additional monetization opportunity by enabling them to participate in the commerce generated through their games.
TCI’s patented technology and developing platform are designed to provide the infrastructure connecting products, digital assets, games, players and third-party merchants—supporting product discovery, attribution, commerce and revenue sharing while preserving the player’s virtual experience.
The rapid growth expected in both mobile commerce and mobile gaming markets translates directly into the opportunity for TCI to build long-term value through strategic technology acquisitions that will form the foundation of the future of online commerce and online gaming, while generating near-term revenue in the mobile gaming space. We invite those interested in finding out more about our company to view our corporate presentation or to contact our Investor Relations team.
